Services for the Independent Musician

- Deploying collaborative online and offline marketing strategies (such as social media), so your fan base expands, and you sell more music, merchandise and concert tickets

- Growing your “web-presence”, so you are more free to practice your art instead of trying to keep in rhythm with several online identities

- Designing and creating media kits and other marketing collateral, so you are polished and professional

- Employing a full range of public relations instruments to ensure positive media coverage, so you expand the awareness of your band and have the peace of mind that comes from professional coaching and representation

- Designing, composing and publishing promotional communications, including newsletters, so you distinguish yourself from other artists and connect with your fans

- Capturing live and posed photographic images of you and your band, so you always have access to professional, up-to-date, high quality images

- Recommending and connecting you to great resources that will give you inspiration and tools to move forward.

- And more! Just ask.

Services for the Small Business

- Employing a full range of public relations skills to ensure positive media coverage, so you expand the awareness of your business and have the peace of mind that comes from professional coaching and representation

- Writing and editing of marketing and media materials, including website content, so you are polished, professional and prepared

- Capturing photographic images of products, people or events, so you always have access to professional, up-to-date, high quality images

- Designing, composing and publishing promotional communications, including newsletters, so you distinguish yourself from competitors

My Approach

Backed by more than 15 years of experience with independent musicians − as a radio program director, musician, stage manager, event planner and music lover, and with a knack and passion for home-grown business, my professional services help you promote your musical career or your small business venture. I’ll help you with everything from one-off projects to strategic long-term marketing and communications campaigns.


We’ll sit down for a complimentary consultation to get an idea what your needs are and then come up with a plan to meet your budget. Some customers hire me for single purpose projects - a press kit, a radio promo sheet, a press release, editing web content, photography - while others want something long-term - a monthly customer or fan newsletter, an online strategic media relations or marketing campaign, and more. I’m pretty versatile.


I found my way to promotional services through a meandering path, that actually has led somewhere. You’ll get creative, dependable, well-executed results from someone who understands the importance of doing more with less and how to leverage the tools of today for a long and successful career.

-  A complete online and real world marketing plan  -  Customer and fan development  -  Marketing  - Media relations  -

-  Copy writing and editing  -  Simple, dynamic website design  -  Photography  -  Social Media  -  Idea factory  -

Artists and events in portfolio

- Affinity Global Services

- Animation Mentor

- California Pizza Kitchen

- Cascadia Behavioral Healthcare

- Street of Dreams

Businesses in portfolio

- Home Builders Association of Metro Portland

- Up2U

- Zamberlan Footwear

- And growing!

Spencer Crandall   -   503.735.4038   -   spencer.crandall@me.com  -  Portland, OR


Website and Photography, 2007-2009 Crandall’s Corner, LLC, www.crandallscorner.com